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I came across the idea of using value creation stories to assess the value of online interactions in an article by Jane Bozarth. She used a conceptual framework from Etienne Wenger, Beverly Trayno...
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Scooped by Andrew Gerkens |
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Wow - this is an amazing reflection on the value of engagement in an online community (in this case the 70:20:10 Forum) and how it has supported value creation (in this case the implementation of 70:20:10).