Transmedia: Storytelling for the Digital Age
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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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Randy Finch's Film: It’s the Devices, Stupid!

Randy Finch's Film: It’s the Devices, Stupid! | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Randy Finch:  "In the shift from the old paradigm (e.g., movie tickets, TV ads, selling physical copies, etc.) to a new paradigm (e.g., selling the devices that play digital content and the ad space and subscriptions that pay for access online), non-studio motion picture content creators have lost ground."

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How Marvel's Digital Superpowers Won Over Brick-And-Mortar Retailers

How Marvel's Digital Superpowers Won Over Brick-And-Mortar Retailers | Transmedia: Storytelling for the Digital Age | Scoop.it

"Comic-book nerds are about to have it all. Beginning this month, all new Marvel releases are available digitally the same day they hit shelves."


DRC: An interesting article on how Marvel is working with its retail partners to make this a win-win for everyone.

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